As a professional copywriter, I’m often required to write to a word count to fit a defined space in a web site, brochure or e-communication. I find the best approach is to write what feels necessary to convey the message and then sharpen and sharpen, finding more powerful words to replace flabby phrases, cutting out unnecessary ones and so on, until I arrive back at the designated word count.
I hear it’s not that different when editing your novel’s first draft. Some people say you should expect to cut at least 10% of your word count simply by eliminating superfluous adverbs, finding more concise phrasing and crossing through all the redundant and’s, but’s, that’s and was-ings. That’s never mind what you do to improve the narrative itself.
I look forward to it – mainly because it will feel like an amazing achievement simply to have reached the second-draft stage. For the time being, I’m still on my first draft. And here, encouraged by my esteemed mentor, the job is very different. ‘What else?’ she asks. What else? What can I ADD to enhance the scene, show another facet of my character’s state of mind, deepen the experience and immerse the reader more thoroughly in the time and place and space? ‘Stay here for longer,’ she says. ‘Let the reader into this scene,’ and ‘I want more of this’. I think, I must be doing something right – and that’s encouraging – but it’s not quite right enough.
It’s a challenge to this neophyte, would-be novelist, still flexing and connecting creative synapses and discovering what it means to move beyond fact and marketing-speak into storytelling and imagination. I’ve written WHAT ELSE? on a card and fixed it to my PC monitor. From now on, every scene, every piece of dialogue, every paragraph will get the question, WHAT ELSE? That is, until it comes time for the second draft massacre, when I guess the question will be what else can I delete. . . ?